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Flag wavers of the Palio di Asti "A.S.T.A." The Palio is run in Asti every first Sunday of September. The Palio isn't just a spectacular race between horses and jockeys: it's the symbol of Asti's identity, an event that blends passion, memory, and collective pride. The term Palio, deriving from the Latin pallium (a rectangular cloth worn as an overcoat over the Roman tunic), originally indicated only the precious piece of cloth that was placed at the finish point and which wa

Piedmont is the second largest region in Italy and its name denotes its location at the foot of the mountains, from Monviso to Monte Rosa, the western Alps framing it on three sides. Piedmont is a land of extraordinary charm, in which the millennial history connects with the extraordinary beauty of the natural landscape and the traditions blend with the industrial innovation. This region offers unique experiences in every season, whether you visit its capital Turin or other c